Bret Lurz
Founder & Head Coach at Everlasting Fitness

Bret Lurz, Founder of Everlasting Everlasting was founded with one mission: to help people become stronger in body, mind, and purpose. Founder Bret Lurz is a competitive Masters CrossFit athlete and performance coach with over a decade of experience helping people of all ages and abilities transform their health and confidence. From beginners starting their fitness journey to experienced athletes chasing performance, Bret meets each person where they are and helps them move forward. His expertise spans mindset coaching, mobility and movement, recovery strategies, nutrition coaching, and athlete development. Bret believes real progress comes from intentional programming, honest feedback, and consistent effort over time. Known for bringing discipline, purpose, and humor to every class, Bret leads by example. His coaching is rooted in experience, faith, and a genuine commitment to helping others unlock their full potential. Everlasting is more than a gym. It’s a place where lasting strength, confidence, and community are built.